Our Mission

Union Square Media’s primary objective is to increase your customer base with sustainable marketing strategies while feeding back information that helps you make smarter management decisions that will accelerate the growth of your business.

Clients Include

lendingtreeSupATXProactivGuthy RenkerTito's Vodkamatch.comADT Nestle

About Us

Union Square Media is a performance-based digital media advertising agency that leverages its proprietary technology to guide and facilitate consumers’ purchasing decisions. Established in 2009, USM has proven to be an industry leader. By leveraging our suite of signature offerings including native and social media buying, owned and operated focused sites across multiple verticals, and content creation to provide diverse solutions, USM drives massive scale for our customers.

Our Services

Examples of Some of Our Sites

Interested in finding out more? Request a Consultation to discuss how we can work together.

Marketing Strategy

By working with our clients to create a tailored marketing strategy, USM is able to offer a wide array of solutions for brands and agencies. Beginning with promotional content development, USM helps clients evolve their content approach, user acquisition planning, budgeting and goals, and overall creative strategy. Using proprietary data profiles, USM can help you reach and engage your target audience. As part of building a tailored strategy Union Square Media also assists with full funnel optimization, from ad click to presell to landing page.

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USM employs a holistic brand development strategy that starts with understanding your brand and its needs. To protect your brand, USM delivers high-quality traffic and targeted global reach while following strict compliance and quality assurance standards. By identifying primary and secondary target audiences, USM is able to develop, optimize, and establish a social media presence that works flawlessly in conjunction with any traditional media efforts.

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Media Buying

With expertise in both native and social media buying, USM connects advertisers to Tier 1 platforms and a vast network of native publishers across North America and Europe, including popular sites like Yahoo, AOL, MSN, Fox News, CBS, NBC, CNN, and Time. A frontrunner in the native advertising industry, USM excels at finding the right combination of creatives and audience targeting to achieve success, spending more than $15 mm on native last year and a projected $15 mm on social channels in 2019.

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Content Creation

USM’s in-house creative team offers the insight and design experience to create impactful campaigns. From images to headlines to longform written content, the creative team can advise and assist you in every aspect of your campaign, helping you optimize performance for A/B testing and increase conversions, clickthrough, and open rates.

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Owned and Operated

Powered by proprietary technology, USM’s owned and operated properties provide leads across multiple verticals, including solar energy and home, auto, and life insurance. Having invested 7 figures in traffic, optimization, and technology for these properties, USM knows how to optimize landing pages and sales funnels to drive traffic. An emerging brand, Union Square Media uses its cutting-edge technology and media-customized funnels to serve prime consumers in all 50 states.

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Union Square Media’s in-house development and design teams build the technology that allows us to launch our own traffic sources, automate various processes, and assist with customer acquisition.

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Union Square Media has been an integral partner for Guthy Renker’s online sales division. Their large digital reach has helped drive an immense amount of sales and new users to Guthy Renker products that otherwise would not have been acquired through other marketing means. Union Square Media truly listens to the needs of digital brands and delivers ROI positive results, while still providing a very personalized touch and transparent approach to business. Their expertise, knowledge and customer service is top notch.

Guthy Renker
I’ve had the opportunity of working and building a close relationship with both Sanford and Josh over the past few years. They are proactive with their optimization and management of campaigns, and are ALWAYS available and open to discuss new business strategies which grow both companies. It’s been a pleasure working with them and I look forward to our continued success together.

Michelle DeLeon

Founding Partners



Managing partner and member of Global Agora venture capital fund and sits on the board of directors of several diverse companies. His 15-year track record of large-scale online marketing successes lead to the creation of USM.




Serial entrepreneur, Internet pioneer and trailblazer in early web development and mobile technologies. He is the founder of a publicly traded company and many other enterprises in a wide variety of industries around the world.

More about Nick

Recent Media

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